Which half of this page is yours

Two different readers, two different offers. We have kept them apart rather than blurring them into one pitch.

You publish software

Open-source or open-core, self-hosted, with a commercial edition or a support business behind it. Your problem is that the first hour of self-hosting is where prospective users give up. Read the vendor half →

You deliver cloud work

A consultancy, an agency or a reseller, with your own Terraform you re-apply for every client. Your problem is that the delivery is repetitive and the trail of who deployed what is scattered. Read the delivery half →

Both halves sit on the same catalogue: 354 deployment options covering 190 applications and platform modules, counted 2026-08-17, deployed into a Google Cloud project the end customer owns.

For software vendors: the funnel leaks at the first hour

Not at the top. At the point where somebody who already wants your software has to stand it up.

The drop-off is at install, not at interest

The visitor read the docs, liked the product and opened the deployment guide. What they hit next is a database, a reverse proxy, TLS, object storage and a service account — none of which is your product, all of which they must get right before they see it.

A laptop container proves the interface, not the product

A one-line container demo answers "what does the UI look like". It does not answer "will this survive in our cloud, under our policies, with our data next to it" — which is the question that precedes a purchase.

Self-hosting friction selects against you

The people who push through an eight-step manual install are the people most able to run it themselves for free. The ones who give up are disproportionately the ones who would have paid for support or a hosted plan.

Some regions cannot transact at all

Interest is global; checkout is not. A developer who can evaluate your software may still be unable to complete the payment step that turns them into a user, let alone a customer.

What listing in the catalogue gives you

RAD is a deployment path, not a distribution deal. Nothing about your project changes.

How a listing deepens

Four steps, each one earned by the previous one. Nothing here requires an exclusive, and you can stop at any rung.

1. Listed

We author a module for your software and it appears in the catalogue with a guided form, a shown credit cost, live build logs and outputs. You do nothing except tell us we may.

2. Verified

You review the module and confirm it reflects how you intend your software to be run. Defaults, versions and the variables we expose are agreed with you rather than guessed by us.

3. Composed

Your software becomes a member of one or more pre-composed solutions, deployed into the same project alongside the things it usually sits next to. Eight producer-and-consumer pairs in the catalogue are wired automatically from the producer's Terraform outputs, across eight of the 62 solutions; every other connection between members is made by hand after deployment, and a new pair can be defined when one is worth defining.

4. Co-marketed

Joint material: the deployment lab, the configuration guide, and a route from your own documentation to a working installation. Agreed in writing, never assumed.

The offer is specific: we will build a reference deployment of your software and show it to you before you commit to anything.

For consultancies, agencies and resellers

You already have the Terraform. What you do not have is a way to run it for thirty clients without it becoming thirty slightly different things.

How the commercial side works

The mechanism, in full. The rates are agreed with you in writing, and you will not find a projected earnings figure anywhere on this site.

Revenue share

Deployments of a partner-published module are charged in credits like any other deployment: a module fee of 40 to 300 credits depending on complexity — the nine options that carry no fee are RAD's own, not a partner's — always shown before the user confirms, plus a build cost metered from how long provisioning actually ran.

A share of what is charged against your modules is attributed to you and reported in the platform, and settled on the terms we agree. Because the module fee is set per module, the thing your share is calculated from is visible to you and to the customer before a single deployment happens.

Referral

If you send a client to RAD rather than deploying on their behalf, the relationship is attributed to you and tracked inside the platform against the same credit ledger that records what the client spends — not in a spreadsheet reconciled quarterly.

Referred customers keep their own account, their own project and their own credits. Nothing about the arrangement puts you between them and their infrastructure.

What we will not publish

Percentages we have not confirmed with you, and earnings projections of any kind. RAD is pre-launch; a first-year revenue ladder on a partner page would be a number we invented, and you would be right to discount everything else on the page because of it.

Ask us for the current terms and we will send the actual ones, dated.

The honest state of the ecosystem

Worth reading before you invest an afternoon in this.

RAD is in beta. The platform, catalogue and documentation described here are built and running; features marked as early access are newer and we say so where that is true. Catalogue figures counted 2026-08-17.